Straub Marketing’s 8th annual Branding Event is more than just rows of products on display. It is your opportunity to discover what is new, get inspired, and find fresh ideas for your company’s events, recognition programs, and branded gear for the year ahead.
Whether you work in marketing, HR, administration, or any role that supports employee engagement and brand visibility, this event is designed to help you connect with creative solutions that make your brand stand out.
Here are a few simple tips to help you plan ahead and make the most of your time at the show.
The Straub Marketing Branding Event offers something for everyone. Marketing teams often look for branded apparel, client appreciation gifts, event giveaways, and trade show swag. HR staff may be searching for employee appreciation gifts or onboarding kits. Office managers and administrators can find new ideas for milestone celebrations, employee apparel, and client thank-yous.
If multiple departments could benefit, consider sending more than one representative. You will cover more ground and collect a wider range of ideas.
A little preparation goes a long way. Before the event, take time to think about your year ahead:
Knowing what is ahead helps you stay focused while you explore and ensures you leave with ideas that fit your goals.
Each vendor will showcase a mix of their most popular items and exciting new products. You will find everything from trending promotional ideas to high-quality apparel and creative branded solutions that help your company stand out.
Take time to walk through the entire show. You might come across a new product line or concept that inspires your next big campaign. At the same time, keep your company’s goals and upcoming events in mind so you can connect the right products to the right opportunities.
Think of the Branding Event as an idea generator. Vendors are there to inspire you with creative possibilities for your brand.
Jot down ideas as you explore the show floor and share them with your dedicated Straub Marketing representative. You’ll head back to the office with tangible inspiration and fresh ideas for your team.
Your Branding Event experience does not end when you walk out the door. Once you are back at the office:
Following up ensures that your inspiration turns into action and that your company stays ahead of the curve with creative, on-brand products year-round.
With a little planning and follow-up, Straub Marketing’s Branding Event becomes more than just a day of browsing. It is your yearlong source for ideas, inspiration, and branded solutions that make your company shine.